What is Amazon Ad Bot?

Amazon Ad Bot, identified by the user agent 'amazonadbot', is a web crawler managed by Amazon. Its primary function is to scan and index web content to support Amazon's advertising services. This includes gathering information about web pages to improve the relevance and targeting of ads displayed through Amazon's advertising network. The bot helps Amazon analyze page content, structure, and keywords, which aids in contextual ad placement and campaign optimization. Website administrators may encounter this bot in their server logs, and it generally adheres to standard crawling protocols, including respect for robots.txt directives. Amazon Ad Bot plays a significant role in ensuring that Amazon's advertising solutions deliver accurate and effective ad placements across the web.

Total recordings for amazonadbot: 1,150